site.btaAmbassador to Japan Arabadjieva Says Bulgarian Pavilion Showcases Country's History, Place in Modern Digital World

The Bulgarian pavilion at Osaka Expo 2025 showcases the history and place of this country in the modern digital world, Bulgarian Ambassador to Japan Marieta Arabadjieva told the Bulgarian News Agency on Sunday. She took part in the official opening of the Bulgarian pavilion at the world expo. 

"The Bulgarian pavilion presents the history of our country through pictures - video and new technologies. Bulgarian culture, Bulgarian traditions, Bulgarian history will be voiced in our pavilion. Bulgaria's place in today's digital world as a country, a source of innovation, technology, artificial intelligence will also be showcased," she said.

"I do not want to reveal the secret, but in the inner part of the Bulgarian pavilion all visitors will be able to choose those values that they think are important for our time. Values like faith, hope, cooperation, love, gratitude. The Bulgarian pavilion is based on the widely popular story of the Bulgarian bacterium Lactobacillus Bulgaricus. For the first time, Bulgarian yoghurt was presented at the Osaka Expo in 1970. Fifty-five years later, Bulgaria returns to Osaka again. It is back with a story related to bacteria, but this year we will see an upgrade. We will see the story of Lacto-Chan, and this build-up will explain in a popular way, in a Japanese way, how all the elements in a society, like all the bacteria in an organism, link together to fight challenges and solve problems. The problems in the organism, as well as the problems in our society," she said. 

The Ambassador stressed that the Bulgarian pavilion at Osaka EXPO 2025 is the fruit of more than a year of cooperation between Japan and Bulgaria, in which the Bulgarian Government, the Executive Agency for the Promotion of Small and Medium Enterprises and the Bulgarian Embassy in Tokyo took part.

Arabadjieva recalled that on the first day of the expo, architect Sou Fujimoto, who designed the large wooden ring around the expo grounds which has become one of its symbols, praised Bulgaria. In a post on the social network X he wrote “Simple and beautiful”. His post was accompanied by a photo of the pavilion.

The ribbon cutting ceremony was attended by Deputy Prime Minister and Minister of Innovation and Growth Tomislav Donchev, Ambassador of Bulgaria to Japan Marieta Arabadjieva and Bulgarian Small and Medium Enterprises Promotion Agency Executive Director Boyko Takov.